During tomorrow's class, we will discuss Research Design (this material is covered in Chapter 5 from your text -- which I assume you will have read before class). If time permits, we may begin covering Exploratory & Qualitative Research Techniques (you should plan on reading Chapter 8 which covers this material before next Tuesday). The powerpoints for both Research Design and Exploratory Research have been posted to the course blog.
I also want to give you a heads up on a couple of things. Your next quiz, for Chapter 5, will be five minute, in-class quiz. It will be administered at the beginning of class on Tuesday, February 5th. You will not be allowed to use your notes or book for this quiz. If you are late, you will be unable to take the quiz. Also, you will have an assignment related to the ads televised during Sunday's Superbowl. I will post this assignment either late Sunday night or first thing Monday morning (the timing will depend upon when the pertinent web sites are available for viewing).
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